Trendigital Workshops

February 06, 9:30 - 11:30
Click Rain Inc. HQ
217 N. Nesmith Avenue

Trendigital morning workshops are back for a second year! These sessions are a great opportunity for those with a tactical understanding looking to dive deep into a specific topic with a smaller group. 

Coffee and light breakfast will be provided to those who join us. To attend, you need to purchase a Trendigital conference ticket. There are limited spots, so secure your ticket before it’s gone! 

Join us at Click Rain Inc. headquarters on the morning of Trendigital for hands-on learning and lively discussion! 

Morning workshops sponsored by Viant, Inc.

Modern Search Landscape: Optimize Online Visibility in 2025

Discover how to master evolving search strategies in a complex digital world. We’ll cover strategic insights into social search, SEO best practices, and the transformative impact of AI-driven search results. Learn practical ways to improve your online visibility and confidently navigate the modern search environment.

Session Lead by:

Emma Senn (Senior Marketing Strategist)
Bailey Wood (Associate Director of Marketing)
Colee Ernst (Senior Website Content Strategist) 

Media in 2025: What You Should Know

Tap into the media landscape and take a look at how demographics and generational trends impact the authenticity and trust in media. At this session, we’ll discuss the importance of diversifying your media mix outside of Facebook and Instagram. We’ll end with a panel discussion sharing how each has adapted to recent changes, what’s worked well, and ideas for the future.

Session Led By:
Chelsea Redinger (Director of Media)
Lindsay Weyer (Senior Media Strategist)

Media Panel:
Matt Mehrkens (Viant, Inc.),
Krista Orsack (Experience Sioux Falls)
Mike Lockrem (South Dakota State University)